Release Management Explained: Dev To Prod Deployment Process

Release Management Process explained

If you are into DevOps it is very important to understand release management. There is no single template for release management. It can differ from organization to organization.

In this article, I will explain what release management is and one of the processes we adopted for our implementations.

What is Release Management?

Release management is a structured model. Planning, scheduling, and controlling the project in each stage or environment with testing and deployments.

It makes application deployments as a stable and smooth one. It avoids half-baked releases by constantly following a process and approval mechanism.

Release management is required for the new project or even changes to an existing project. It prevents deployment delays and last-minute issues as it goes by a well-defined process.

With paradigms like DevOps, we can achieve a smooth transition of application from one state to another with collaboration, automation, and well-defined feedback loops.

Release Process Components

  1. Release Model: A specific release process from project planning to delivery.
  2. Release Policy: The definition of release standards, types and requirements to set the release process
  3. Release Template: A single and repeatable workflow to release process that includes human and automated activities. In other words, a release management checklist.
  4. Release Plan: Activities involved deploying a release to production
  5. Major Release: Include many release units that have a higher and critical business impact
  6. Minor Release: Include fewer release units that do not include critical components

Release Models

Design the release model based on the customer’s requirements.

For example, In our previous releases, process checkpoints, validation, and verification were not seamless.

We customized the release model to overcome the issues. Below, given the comparison table for the previous vs current release process

Previous Model

Current Model
Branching Strategy: Developers working on the same branch (Sprint)There is no checkpoint to merge the code (Lagging Code Review)Automated jobs are trigger for each commitBranching Strategy:
Developers working on their feature branch Checkpoint to merge the feature branch to sprint branch (Via Pull request)Reviewer need to review the code and approve the pull request based on the build statusAutomated jobs are trigger based on the pull request (Create, Update and Merge)CI build status in Bitbucket
CI Test Classes are optional.
Lagging code coverage.
There is no custom script for deployment.
Maintaining the Build file manually
CI Test Classes are mandatory (Test classes in runtests.txt)
Better Code Coverage
A custom script for deployment (manifest.txt to generate package.xml)
Generate the build file automatically 

Release Branching Strategy

In version control systems, Branching is a technique that make a copy of source code. 

sprint wise branching strategy

In this Release model master contains the production copy. Create a develop copy from the master. Develop branch contains all the developed components.

In an Agile model, the stories are aligned as a sprint. So, create a sprint copy (feature branch) from the develop branch. Based on the stories the developer needs to create their own user story branch from sprint copy.

Once the developers complete their stories, they need to create a pull request from their story branch to sprint copy. The reviewer takes the responsibility to review and merge the code.

The develop branch contains all the completed sprint copies. Once we plan for a higher environment release need to create a release branch from the develop branch. Based on the project release we can also create a release copy from sprint itself.

future sprint wise branching strategy

Importance of Branching Strategy

  1. It provides better code management. We can track the changes by time, person, and versions.
  2. Developers can work on their stories independently by creating a separate story branch.
  3. Work between current and existing tracks easily because maintaining the code by versioning.
  4. collaborate better and spend less time managing version control and more time developing code.
  5. Merging will happen only via a pull request that gives a checkpoint to review the code.
  6. Proper branching will provide a smooth development and fast release.


Once the developer cloned their branch into local, they need to install the git-hook(pre-commit) script. It is used to track the current committed components in a text file called manifest.txt. Also, it generated the runtests.txt file. In that developers need to maintain the related test classes to get the successful deployment.

Folder Structure:


  • Automatic change log
  • Key file for any build jobs, used to generate the package.xml
  • Can be modified manually if required


  • Developer must list down the test class
  • Key file for any build jobs, used to generate the ant build.xml file
  • Need at least one test to run the build

Release Management Process Overview

In this section, we will look at a release management example from source code to release phase.

Source Code Management (SCM):

Source control is the practice of tracking and managing changes to code. It provides a history of code development. Each version will be shown with the time and includes the person’s name when made the change.

Development phase:

The developer completes their ticket and creates a pull request from the user story branch to the sprint branch. Once they create a pull request, Jenkins Dev-Int validate job will get trigger automatically.

Dev-Int: Dev Integration sandbox that is used for unit testing

Reviewers will review the code and merges the pull request only when Dev-Int validate job gets success. Based on the job status the reviewer started to review the code and merge the user story copy into sprint copy.

At the time Dev-Int deploy job will get a trigger and the components present in the sprint branch will get deployed to Dev-Int sandbox. QA validate job will get triggered once Dev-Int is successfully deployed.

After the QA validation gets success, the QA team requests the DevOps team to deploy the sprint branch components to the QA sandbox. DevOps team will deploy and notify QA team about the success or failures. (This notification process can be automated)

After completion of each sprint that will be merged with the develop branch via pull requests. 

release management architecture

Release phase:

The successful completion of sprints will be merged into the develop branch. A release branch will be created from the develop branch when we need higher environment deployments.

Roles and Responsibilities:

Application release roles and responsibilities


  1. Track the changes over source code using SCM.
  2. Help to find and fix the defects fast during the deployments.
  3. Test classes are mandatory to deploy the component from the lower environment onwards. So, developers can find test failures in the early stages.
  4. Increase the code coverage.
  5. DevOps takes the responsibility to do the manuals. Developers need to document the manuals in teamwork or confluence. So, it will reduce the chances of missing the pre/post manuals.
  6. Increase productivity.
  7. In CI server the DevInt deployment and QA validation are automated ones. It will reduce the overall deployment time.

Risks (If missed to follow)

  1. No tracking on changes
  2. Overwriting each other’s changes
  3. Risk of missing manual changes
  4. Less productivity
  5. More defect
  6. More rework

Release Management Tools

There are many tools enterprise tools available for release management.

However, some oraganizations will make use of their exitisng tools and open source tools for their release process.

Here are some popular tools in the release management segment.

  1. Spinnaker [Opensource Continuous Delivery Tool]
  2. Go CD [Open Source]
  3. XL release [Enterprise]
  4. Harness [Enterprise – For Container-Based application release]


Release management presents a tremendous opportunity to drive continuous improvement in software delivery throughout an enterprise.

It provides greater visibility and traceability throughout the release. This release process gives the efficiency of release planning, review the process to accelerate and improve software delivery.

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